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Physician's Guide to Doctoring with Bradley B. Block, MD

This is a podcast that answers the question, "what should we have been learning while we were memorizing Kreb's cycle?" This is a practical guide for practicing physicians and other healthcare practitioners looking to improve in any and all aspects of our lives and practices. Physician and non-physician experts are interviewed on a wide range of topics to help us with personal and professional development.
If you want to share you expertise on the podcast, please email me at or @physiciansguide on Twitter.

Nov 16, 2022

Ernesto Gluecksmann is the managing partner at Through the Noise, who I’ve hired to help increase the size of my audience. His strategy was so dramatically different from anyone else I had interviewed, so this is what we discuss on the podcast. How to get your name, brand and services out there to a bigger audience. The secret sauce for me was my youtube channel because so many more people are on youtube than podcasts. We talk about how to get the right eyeballs on you.

Ernesto has 25 years in providing consultative services in data technologies for national and international organizations.  In 2001, Ernesto founded Through the Noise Consulting and in 2013 created the “Through the Noise Podcast".

Ernesto started his working career in the wonderful world of 1s and 0s, and saving lives in the back of a rescue squad. This special combination of digital-meets-caring led him to start Infamia, a web company specializing in websites for nonprofits and charities who have served clients such as the National Peace Corps Association, Woodrow Wilson International Center for Scholars, and International Student House, among many others. The Through the Noise Podcast interviews the leaders of companies and nonprofits who want to make the world a better place.